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Resume

Summary: RIT alumna with non-profit and government public relations background and 4 years of experience, seeking full-time development position to begin late June 2024.

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Education:

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Rochester Institute of Technology (Rochester, NY) – BA Advertising + Public Relations

AUG 2017 – DEC 2019

  • GPA 3.3

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Rowan-Cabarrus Community College (Salisbury, NC) – AS Business Administration + Marketing

AUG 2014 – JUN 2017

  • GPA 4.0

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Work Experience:

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Public Relations, Government Relations & Nonprofit Experience:

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AmeriCorps Grant Writer at The Institute of Music for Children [Jun 2023 – CURRENT] Elizabeth, NJ (HYBRID) ~ 40hrs/week

  • Prepared grants for a variety of funders, including corporations, foundations, government.

  • Managed grant and donor database vis Salesforce and Excel spreadsheets.

  • Processed individual giving/major gifts: Salesforce entry; batched mail merges.

  • Prepared narrative for the website and for email communications.

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Outreach Coordinator at Saga Education/AmeriCorps --- Chicago, IL (REMOTE)

AUG 2022 – JUN 2023 ~ 45hrs/week

  • Tutored (high-intensity tutoring) 100+ 9th grade students across 6 classes per day (12-14 students per day, rotating caseload per quarter) in Algebra and foundational math at Englewood Stem Highschool in Chicago.

  • Updated student data daily and made reports for export quarterly in Salesforce.

  • Updated/created Google Sheets to capture student data, adjusted daily.

  • Created content and tailored lesson plans for students weekly.

  • Contacted 7-9 parents weekly via phone or email.

  • Used Slack/Gmail daily to communicate with coworkers/site director.

  • Helped to support the students in their coursework, studying, and in their socio-emotional skills.

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Outreach Specialist | Rochester AmeriCorps – Host Site @ RIT Gear Up Program

JAN 13, 2020 – AUG 2020

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  • Created and led 4 webinars on various topics to support high school students during quarantine

  • Created and led 4 more webinars to support RIT summer programming (for incoming accepted students)

  • Worked with HS seniors to create game plans for success regarding college applications, building resumes, entering the military or starting trade school programs

  • On staff at events for students and their families (FAFSA Fest, etc.)

  • Observed professional standards of communication and correspondence

  • Acted as the liaison between students, teachers and colleges

  • Attended monthly team-building/training events provided by Rochester AmeriCorps

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Urban Fellow (Summer Intern) | City of Rochester - Bureau of Communications and Special Events

Mayor Lovely A. Warren’s Office

MAY 29, 2019 – AUG 16, 2019

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  • Wrote briefings, speeches, news releases, media advisories, mayoral certificates, proclamations and social media posts on behalf of the Mayor’s Office

  • Observed AP Style rules and other journalistic norms

  • Acted as the liaison between event/document requestors and the Mayor’s Office

  • Attended press conferences and other events on Mayor’s calendar as communications support

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Fall Intern | North Carolina Music Hall of Fame

Kannapolis, North Carolina

SEPT 2015 - DEC 2015

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  • Created digital content for social media campaigns

  • Aided at client/partner events and other planned museum activities

  • Helped promote annual induction ceremony (online and with footwork

  • Assisted in planning, executing, and maintaining functional displays

  • Helped design and manage the museum's retail area

  • Answered phone calls, responded to emails, and checked the mail

  • Welcomed museum visitors

  • Helped to execute induction ceremony (check-in guests, serve food/drink, set up temporary displays along with cleaning up after guests)

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Customer Service/Retail Experience:

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Shoes Coordinator | Marshall’s (TJX Companies) – Concord, NC 

JUN 2022 --- AUG 2022

  • Maintained COVID standards of cleanliness of store and displays

  • Merchandised endcaps/features/tabletops daily

  • Assisted operational manager in remerchandising the shoe department for new flow(s) and seasonal promotions

  • Leveraged daily projects and markdowns in the shoe department with handling register backup, customer returns, purchasing furniture or other product inquiry.

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Beauty/Men’s/Accessories Coordinator | TJ Maxx (TJX Companies) – Charlotte, NC

JAN 2022 – JUN 2022

  • Maintained COVID standards of cleanliness of store and displays

  • Merchandised endcaps/features/tabletops daily

  • Managed a team of stockers and floor associates to meet daily needs of beauty department and overall store (fitting room, front end cashiers, coverage for breaks, etc.)

  • Followed district guidelines to merchandising the beauty department for new item flow(s) and seasonal promotions

  • Leveraged daily projects in the beauty department (this department includes Luggage, Handbags, Jewelry, makeup/skincare/haircare/bath products, Women's active products/accessories, and shoes) with front end coverage (formally known as the Customer Experience Coordinator). CEC roles include hours of register running, helping cashiers troubleshoot issues, handling customer returns/purchases/holds, maintaining lost and found items, answering/directing calls, supporting cashiers with change fund as necessary (cash handling), overseeing large transactions ($200+), loss prevention, and other inquiry.

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Sales Associate | World Market | Carolina Pavilion

Pineville, NC

SEP 2021 – PRESENT

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  • Reset store fixtures

  • Followed planogram/floorplans to set inventory

  • Daily recovery and tasks to keep the store clean and shoppable

  • Maintained cleanliness/safety of store and displays

  • Used selling technique to interest customers in store rewards program

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Home Coordinator | Marshall's | Rivergate Shopping Center

Rochester, NY and Charlotte, NC

FEB 2021 – SEP 2021

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  • Styled endcaps, features, and tables regularly/seasonally

  • Managed a small team of associates daily to keep them inspired and on task

  • Daily projects and tasks to keep the Home department clean and shoppable

  • Maintained cleanliness/safety of store and displays

  • Used selling technique to interest customers in store credit accounts or rewards program

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Retail Sales Associate | Athleta/GAP | Eastview Mall

Rochester, New York

AUG 2020 – FEB 2021

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  • Helped customers to shop comfortably and swiftly make returns/exchanges

  • Maintained cleanliness of store and displays

  • Used selling techniques to interest customers in store credit accounts or rewards program

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Retail Sales Associate | Skechers Outlet

Rochester, New York

SEPT 2019 – JAN 2021

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  • Helped customers to shop comfortably

  • Maintained store promotions and stock

  • Maintained cleanliness of store and displays

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Retail Sales Associate | EXPRESS Outlet | Marketplace Mall

Rochester, New York

DEC 2019 – AUG 2020

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  • Helped customers to shop comfortably and swiftly make returns/exchanges

  • Maintained cleanliness of store and displays

  • Used suggestive selling techniques to interest customers in store credit accounts or rewards program

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Non-profit Experience:

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Softline Processor (Apparel) |Goodwill @ Eastview Mall | ABVI Goodwill of the Finger Lakes

In Rochester (Jefferson Rd/252 location) and in Victor, New York

DEC 2018 – SEPT 2019

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  • Met daily production goals toward company goals

  • Priced and tagged Women’s, Men’s and Children’s clothing/domestic linens according to standard operating procedures

  • Provided excellent customer service when on the sales floor

  • Maintained a clean, neat and safe work environment

  • Cross-trained for duties outside of the apparel pod (front end retail/recovery)

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Skills:

 

  • strong writer (creative and professional)

  • copywriting

  • Microsoft Office Suite proficient

  • Salesforce proficient

  • merchandising

  • strategic planning

  • social media planning

  • database management

  • mail merge

  • individual giving/major gifts

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Projects:

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  1. Senior Thesis: Sentiment Toward Women-of-Color in Fashion Advertisements

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The aim of this quantitative research study was to use the Grounded Theory method, the concept of polysemy, dissociative reference groups and Whiteness Theory to investigate how consumers form their preferences about products and advertisements where- for comparison- the endorsers are of different ethnicities. A convenience sample of 100 women shoppers within the US were given a 25-item semantic differential scale survey via the Amazon Mechanical Turk (M-Turk) tool. Given in two-parts, the first advertisement shown in the survey included an African American endorser and the second advertisement (that was virtually identical) included a Caucasian endorser. Respondents answered the same 25-items after viewing each ad. The findings did not show a significant difference in consumer preference toward either ad.

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